3 Internet Marketing Strategies You Should Know

Marketing is one major thing any business that will be successful must do: even bloggers must market their blogs in order to grow their reader base. The question now is do you possess the right marketing strategies? Are the internet marketing strategies you are employing into your business going to make any impact on the reach you are targeting? Without a solid internet marketing tactic, you can only reach just a few customers that are not likely to buy your products or recommend your service to their friends and colleagues.

In this article, you will be shown three internet marketing tactics that successful online businesses have employed that you too can apply to your business.

internet marketing strategies 3 Internet Marketing Strategies You Should Know

Social Media Marketing

The influence of social media on today’s web has seen great improvements over time, and this has defined a new success for businesses online. Business people that know how to harness the power of this internet marketing strategy are receiving flock of traffic to their business websites and you’ll not want to miss out on this opportunity.

If you haven’t learned the skills it takes to be able to use social media as a means of marketing, then you have a lot to learn. You should know how to use Facebook and Google+ to gather your audience together and you should be able to use that skill to marketing your internet venture.

Article Marketing (Guest Blogging)

Article marketing has been in existence for as long as I can remember, but its power has never diminished. Any business that would survive the fierce competition that it’s expected to face on the internet must have a blog that continually churns out high quality, informative content. This will enable such business to have a presence on search engines like Google and Bing.

After using content to create a presence for your business on search engines, you should use it to market your business on other sites. This is when guest blogging comes in to play.

Guest blogging allows you to submit your article to other bloggers for free, while you get backlinks to your own site or blog as a reward. This backlink can then be optimized by using keywords that your potential customers/readers are searching on Google, which will enable your site to rank higher in search engines for these keywords.

Video and Podcasting

Finally video and podcasting is another form of internet marketing you should not neglect. Video and audio content are beginning to gain much more respect on the internet. With the rise of YouTube and the viral nature of video content, no smart internet marketer would be willing to let the opportunity to use videos as a means of promotion to slip off.

Create a video content, post it on YouTube, link back to your website in the description and have this video posted on as many channels you can afford. Don’t forget to post the video on your website also; a new discovery has revealed that sites with video content have increased opportunity to rank well on Google.

About author:

This is a guest post contribution by James Jorner on behalf of www.leighmans.com.

19 comments… add one

  • Social Media Marketing is must now for every internet marketing process. You can’t ignore it anymore as we all are aware of social media power.

    • JamesJorner

      Yeah! You are right there Aasma. Thanks for the awesome comment.

  • I have really come to understand the value of guest blogging and intend to implement this soon..

  • Thanks James for sharing this tips with us. I am agree with Aasma we cant ignore Social Media Marketing. Its help us to build brand.

  • I strongly agree with you that social marketing is very important in order to be successful in internet marketing. We shall actually build a community around our niche and make it big! In internet marketing, nothing can be done ownself unless you’re not looking for huge success. In offline world, you need friends; in online world, you need online buddies and community.

    Well said James!

    • That is why FB is a great source for traffic and social activities :-)

  • Great tips. By following the above tips anyone can create concrete internet marketing strategy that could boost your business substantially.

  • Thanks for the good tips provided here! Get ranked at the top in major search engines, and practice good Search Optimization Techniques.

  • Great tips ;) Social Media Marketing really help us to new build brand.

  • I used social media and guest blogging for promoting my blog, they are great ways to do internet marketing today, I’ll try the last way you listed in this post, James. Thanks.

  • Hi James,

    I enjoyed reading this post. This post is a keep us up to date on what we as business owners should be doing to get our business out there.

    If we are not utilizing what you state in your post here we are going to be left behind. Times have changed, the Internet keeps on changing and this is what we must do to get free traffic to our stuff online.

    Thanks for letting us all know what is contemporary in order stay up with the current state of affairs.

    Terry Conti

  • Well written James.I enjoyed reading your post

  • Facebook is Good way to get unique traffic.
    But I don’t really success!

  • Hey James,

    Social media marketing plays a important role in internet business. This post shows three important steps that every business owner needs to take.

    Guest blogging is something that has huge benefits. It not only helps to get traffic but also improves the search engine rankings of the website.

    Thanks for sharing this 3 important steps, James. Great work.


  • As Aasma already mentioned SMM is really important nowadays. if you ignore it, then you are just making ways for your competitor to succeed.

  • Internet marketing can be so overwhelming, but you covered the basics and staples of what will always be most important. Other strategies often change due to uncontrollable forces such as google panda, etc. Great post!

  • Social media marketing stands first now.

  • look in business directories and research marketing strategies in general and then this can easily be applied to the Internet. or maybe im thinking about the wrong thing i just done a report in a leave about marketing stratagies and lossly applied it to tesco.

  • A lot of people don’t realize just how important these strategies are. These types of marketing strategies pull in big numbers to help increase traffic in your site.

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